Luber-finer Experiences Successful 2012 MATS
Winners of SiriusXM™ satellite radio and prepaid subscription card announced
Albion, IL, March 29, 2012 – During the 2012 Mid-America Trucking Show (MATS), Luber-finer® gave away a SiriusXM™ Satellite Radio with a $50 prepaid subscription card each day of the show. Winners were announced on Luber-finer®’s Facebook and Twitter channels. Luber-finer® would like to congratulate the following winners:
- Eric Jackson, Owner, Jackson Transportation, Fleetpride
- T.J. Echols, Owner, Echols Trucking
- Chris Padella, Driver, Muma Logging
The roughly 70,000 visitors to this year’s MATS event, which was held from March 22-24 at the Kentucky Expo Center in Louisville, had an opportunity to learn more about Luber-finer®’s comprehensive range of filtration products while registering for a chance to win the satellite radio. Luber-finer® would like to thank all attendees that registered.
During MATS, Pete Haskell and John Casanova, Luber-finer®’s Director of Heavy Duty Sales and Vice President of Sales, respectively, participated in an interview on WLW/XM166 that reached an audience of over one million listeners. Luber-finer® enjoyed one of its most successful MATS events in recent memory. Following a successful launch of its new brand image during the 2011 MATS event, today’s Luber-finer® heavy-duty filter brand continues to prove why it’s Built To Do More™.
“The Mid-America Trucking Show is important to us because it reaffirms the fact that Luber-finer® has the best customers in the industry,” said Casanova. “It’s great to hear stories from our customers about their dedication throughout the years to Luber-finer® filters. So many owner/operators, fleet managers and service providers trust and rely on Luber-finer® filters and we owe our success to them.”
Experiencing more visitors to its booth than ever before, Luber-finer® was provided with a great opportunity to showcase many of its newest digital communications platforms, including its recently updated website, ShowMeTheParts online parts look-up tool, and Facebook and Twitter channels. Luber-finer® was also able to showcase its mobile site and parts look up tool. Located at www.luberfiner.com/app, Luber-finer®’s mobile site is supported on smartphones and other mobile devices, including Android™, iPhone® and Blackberry®.
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Luber-finer® provides premium filtration solutions for all fleets and on highway, as well as all off-road applications such as heavy construction, mining, agriculture, oil and gas industry and marine. Luber-finer® has been a trusted name in filters since 1936, providing high efficiency performance in the most demanding work environments. For more information visit www.luber-finer.com or call (800) 851-3641.